Hampton Roads Economic Development Alliance (HREDA) Website Redesign
The Hampton Roads Economic Development Authority (HREDA) is responsible for finding and assisting international and domestic companies with investment projects, expansion, and relocation to Hampton Roads. Ultimately their hope is to introduce these businesses to the best fit for them within the 11 localities that make up the Hampton Roads region.
Knowing that their website is the first impression of not only HREDA, but also possibly the Hampton Roads region, it was imperative that the website intuitively guides the visitors to the relevant content they were looking for. Because there is a great deal of content within the website, HREDA wanted to make sure that the most important statistics are displayed for be easily consumed by the user. This data is presented graphically on the website and easily updated through the CMS utilizing internal resources.
In addition to the redesign and implementation of a user friendly CMS, creating a dynamic map center focused on accessibility to major cities, direct air services, major highways, rail and ports was created for consumers to truly understand the Hampton Roads region.